Terms of Service and Licence Agreement
Version 1.0 — In force from 8 July 2026
Read this document before installing or using Idento. By accepting during installation or on first launch you declare that you have read and fully accepted these terms and the Privacy Policy.
1. Definitions
- Idento: the Windows application for producing passport photos, and the connected online services (AI processing, licensing, QR delivery).
- Provider: Gian Marco Elti di Rodeano, owner of Idento (identifying details at the end of this document).
- Studio / Licensee: the natural or legal person (photography studio or professional) who purchases and installs the software.
- Photographed subject: the person who visits the Studio for an ID photo.
- Generated content: the images, crops and outputs produced through the software, including those processed with artificial intelligence.
- Third-party AI providers: the providers of artificial-intelligence image processing used for some features (up-to-date list available on request and detailed in the data processing agreement).
2. Grant of licence
Idento grants the Studio a non-exclusive, non-transferable licence, revocable in the event of breach — perpetual or annual, depending on the purchased plan — to install and use the software on the number of devices provided for by the purchased licence.
- The licence is tied to the Studio and may not be assigned, resold or shared with third parties. Transferring the software to a new device is permitted through the internal procedure, within the applicable limits.
- It is prohibited to decompile, modify, reverse-engineer or redistribute the software, save to the extent mandatorily permitted by law.
- It is prohibited to use the software to offer competing AI-technology development or resale services.
The AI effects and models constitute a continuously evolving catalogue. The Provider may add, improve, replace or remove individual features to maintain and raise the quality of the service. No individual AI feature is guaranteed to be permanent; what is provided is access to processing, which the Provider keeps overall equivalent or superior. The evolution of the catalogue is normal product maintenance.
3. Free trial
Idento can be used as a free trial, with no credit card. The trial includes 15 credits to try the AI features and runs for 7 days from activation.
- When the 7 days end the licence is not deactivated: the software keeps working, and the features that do not use AI (framing, measurements, certificate, printing) remain usable with no time limit.
- After the trial ends, the images produced carry a watermark marking them as demonstration output. The watermark is removed when the licence is purchased.
- The free trial is granted once per Studio. The Provider may refuse or revoke repeated trials requested with different details for the same Studio or device.
4. Credits for AI processing
The artificial-intelligence enhancement features consume credits, which can be purchased separately. In this regard:
- The credit cost of each feature is shown in the application before use.
- Credits already consumed are non-refundable, except for malfunctions attributable to the Provider, documented and reported within 30 days.
- Purchased credits do not expire: they stay available until they are used.
- Features that do not use AI (framing, measurements, printing) do not consume credits.
5. Studio responsibilities
The Studio is solely responsible for the use of the software at its business. In particular:
- It is the data controller of the images of the photographed subjects; Idento acts as data processor on its behalf, in accordance with the Privacy Policy and the data processing agreement (DPA) signed with each Studio.
- It must collect the subject's consent to the processing of the images where required (GDPR), and for minors the consent of the person exercising parental responsibility.
- It is responsible for informing the subject that some processing takes place through artificial-intelligence systems and third-party providers (including outside the EU).
- It is responsible for the final check of the photo's suitability for its intended purpose (see §6).
6. Use on official documents and the EU AI Regulation
No guarantee of acceptance on documents. Idento helps to respect standard measurements and framing, but the final acceptance of an ID photo rests exclusively with the authority or body that receives it. The Provider does not guarantee that a photo produced with Idento will be accepted for a given document in a given country.
In particular:
- The aesthetic enhancement styles (which retouch appearance beyond framing and light) produce an enhanced portrait, not a photo guaranteed to comply with a document. Various countries and the ICAO Doc 9303 standard require a true, unaltered likeness and may reject retouched or AI-generated photos.
- The document-oriented styles aim to respect the measurements, but remain subject to verification by the receiving authority.
- The Studio is responsible for choosing the mode appropriate to the purpose and for verifying its acceptability.
The software uses generative artificial-intelligence systems to modify images of faces. Pursuant to EU Regulation 2024/1689 (AI Act), an on-screen notice informs of the use of AI at the time of processing. Generated content may present alterations of the likeness or artefacts: this is an intrinsic characteristic of the technology and does not constitute a defect of the software.
7. Prohibited content
It is prohibited to use the software to produce illegal or defamatory content, content harmful to people's dignity, content that infringes third-party rights, or content that makes a person appear in a misleading way. The Provider may suspend the licence in the event of a proven breach.
8. Payments and refunds
Payments (licence and credits) are handled by Polar (Polar Software, Inc.) as Merchant of Record, which issues the invoice/receipt on purchase. For payment disputes, contact Polar. Credits already consumed are non-refundable (§4).
9. Right of withdrawal (Consumer Customer)
For consumers (private individuals without a VAT number): pursuant to Art. 59 letter o) of the Italian Consumer Code (Legislative Decree 206/2005), the 14-day right of withdrawal is excluded for the supply of digital content on a non-tangible medium, where performance begins with the Customer's express agreement and with the acknowledgement of the loss of the right of withdrawal.
By activating the licence the Customer expressly requests immediate performance and acknowledges that, once the software is activated, the right of withdrawal lapses. The right to a full refund within 14 days remains if the licence code has not been activated, or if the software proves non-functional for reasons attributable to the Provider and not resolved within a reasonable time after the report.
10. Warranty of conformity
The Provider warrants that the software conforms to the description published at the time of purchase and works in substantial conformity with the documentation, on systems that meet the minimum requirements. It does not warrant that it is error-free or that it works without interruption in every condition. Consumer Customers are entitled to the 24-month legal warranty of conformity (Art. 128 et seq. of the Consumer Code). The warranty does not cover malfunctions from improper use, tampering, undocumented hardware incompatibilities or third-party software.
11. Limitation of liability
Save for liabilities that cannot be excluded by law (including consumers' mandatory rights), the Provider is not liable for: interruptions of third-party AI providers; quality or appropriateness of content generated by the AI models; non-acceptance of the photo by an authority (§6); damages from improper use; loss of data due to failures of the Studio's device. To the maximum extent permitted, the Provider's total liability is limited to the amount paid by the Studio in the 12 months preceding the event. This clause does not limit consumers' mandatory rights nor liability for wilful misconduct or gross negligence.
12. Term and termination
The licence is perpetual or annual, depending on the purchased plan. The annual plan renews automatically at each expiry through Polar; it can be cancelled at any time from the Polar customer portal, effective at the end of the period already paid. If the plan is not renewed, the software returns to unlicensed mode after a tolerance period; settings, archive and remaining credits are preserved and become available again upon renewal. The Provider may terminate the contract with immediate effect in the event of a breach of these terms; upon termination the Studio must cease using the software. Termination does not give rise to a right to a refund of credits not yet consumed, save as otherwise provided by law.
13. Changes to the terms
The Provider may update these terms for valid reasons (regulatory changes, technical evolution of the service, new features or providers), with 30 days' notice by email. Continued use of the software after that term constitutes acceptance of the changes. If a change materially worsens the Studio's position, the Studio may withdraw within the same term, at no cost.
14. Governing law and jurisdiction
The contract is governed by Italian law. For disputes with Consumer Customers, the court of the Consumer's residence or domicile has jurisdiction (Art. 66-bis of the Consumer Code). For disputes with Professional Customers (B2B), the court of Vasto (CH), Italy has jurisdiction.
15. Binding language
These Terms are drawn up in Italian. Any translations are provided as a courtesy: in case of discrepancy the Italian version prevails for customers resident in the European Union and the English version for customers resident outside the European Union.
Provider details
Gian Marco Elti di Rodeano — sole proprietorship
Registered office: Loc. Piana Sant'Angelo, 66050 San Salvo (CH), Italy
VAT no. 07626701002 · Tax code LTDGMR74M19H501W
Email: info@idento.it · Privacy: info@idento.it
Certified email (PEC): Gianmarcoeltidirodeano@pec.it